Choice Hotels International’s Annual Convention brings together franchise owners, operators, and industry partners for three days of impactful learning, networking, and innovation. Attendees will participate in educational sessions, explore the Marketplace, connect with brand leaders, and discover new tools and programs designed to support hotel performance and long-term growth. Be sure to attend the CHOC Business Session to learn how CHOC advocates on behalf of hotel owners and hear about the many successful initiatives and owner-focused achievements accomplished through collaboration with Choice senior leadership.